Restaurants, cafés, local media, entertainers and other local promoters have thrown their chef’s hats into the ring to be part of the royal-themed cake event.
With a number of competitors already confirmed, BID is filming a documentary of the contestants preparing to demonstrate their flour power.
Taste Wells, Kumquat Café, the Cake Shed, the Tunbridge Wells Hotel, Zero Waste Company, the Plant Base and Il Vesuvio, have already confirmed their participation, said BID. On Friday, June 3, ‘Cake-Off’ promotional groups will be giving away goody bags and sweet treats at Royal Victoria Place from 11am to 3pm.
Then, on Saturday, from 11am all competitors will line up on The Pantiles, ready for members of the public to inspect the honour guard of royal-themed cakes and vote for their favourite.
The ceremonial band for the occasion is vintage jazz band Miss Kiddy and the Cads, while KMFM radio compères the event.
Other attractions include free children’s face-painting, and goodie bag giveaways.
The winner will be crowned on the bandstand of The Pantiles at 3pm.
The Cake-Off trophy is another local confection, commissioned for the event by BID, from Glass by Claudia on Monson Road.
The winning business will also receive an overnight stay for two in the honeymoon suite of the Tunbridge Wells Hotel.
Lifestyle magazine SO Tunbridge Wells – sister publication of the Times – will also feature the winner on the cover of the July issue.
BID director Sarah-Jane Adams said: “Giving a foodie twist to the Jubilee celebrations, familiar town centre businesses will be going spoon to spoon as they whip up a royal-themed dessert.
“We hope that members of the public will come along to support them, enjoy the free live music and family-friendly activities, and of course – eat free cake!”
The RTW Together BID is a not-for-profit organisation funded by town centre traders, representing town centre traders, to promote business opportunities and improve the economic environment in the area.
To enter the competition or collaborate on the event, contact firstname.lastname@example.org.