GingerMay, a multi-award-winning agency for integrated B2B tech communications, has announced its B Corp Certification – an achievement that verifies its sustainable values. It joins a global community of businesses that prioritise social and environmental performance, accountability and transparency.
GingerMay has made a legal commitment to uphold B Corp values, the highest standard a socially responsible business can attain. It will be publishing an annual impact report to assess its performance against set targets. “I am determined to ensure that business is a force for good,” says Victoria Usher, CEO and Founder of GingerMay.
“This certification [confirms] GingerMay’s ambition to continue being a purpose-driven change agent – one that is legally committed to making a positive and meaningful difference to people and the planet.
“By donating between 0.5 per cent and 1 per cent of our client fees to important causes as part of our B Corp efforts, we ensure clients can also make an immediate positive difference – even if their own framework is in development. This includes providing essential funding for charities that align with key company values of supporting people and the planet.”